Here's a press release I received from the Seaway Trail
Experience The Journey at Dunkirk Lighthouse Festival August 16-17
Dunkirk Lighthouse is one of 28 historic beacons that stand along the Great Lakes Seaway Trail. On August 16-17 as part of the 2008 Dunkirk Lighthouse Festival and Craft Show, the Seaway Trail: Experience The Journey interactive display will provide festival visitors the opportunity to share their opinions about traveling the byway and to spin a wheel to win Seaway Trail branded products. Seaway Trail staff have been visiting sites and events on the 518-mile byway that parallels the St. Lawrence River, Lake Ontario, Niagara River and Lake Erie shoreline in New York and Pennsylvania this summer to collect brand research data.
“We are celebrating our 30th anniversary as a byway by talking with consumers, travelers, and business owners as part of a mission to enhance the economic impact of the Seaway Trail region through tourism. The data we are gathering will drive the revitalization of the Seaway Trail destination brand for the next 30 years,” says Seaway Trail President and CEO Teresa Mitchell.New York Sea Grant Tourism and Recreation Specialist David G. White who is coordinating the summer-long tour, says, “The Seaway Trail: Experience The Journey tour puts the traveling public – including Seaway Trail residents – at the helm of this project for New York’s freshwater shoreline that will chart how Seaway Trail, Inc. and its member attractions, accommodations and services set their sails to deliver on and exceed consumer expectations over the next 30 years.”
The Seaway Trail is a federally-designated National Scenic Byway, a National Recreation Trail, a New York State Scenic Byway, and a New York State Bicycle Route. The official car sponsor for the tour is F.X. Caprara. Learn more at www.seawaytrail.com.Learn more about the Seaway Trail at www.seawaytrail.com.
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